The all-new Jordan Why Not Zer0.4 made its debut earlier this week as it released in the colorful “Upbringing” colorway. Up next is the “Family” pair seen above which will drop next week.

The Jordan Why Not Zer0.4 “Family” is inspired by the most important people and communities in Russ’ life. The sneaker celebrates the belief that life is about being with those that matter the most. Inside the sockliner is a family crest that features the initials of his family members. Black dominates the shoe along with White and Metallic Gold accents placed throughout the shoe.

Look for the Jordan Why Not Zer0.4 “Family” to arrive at retailers on January 14th for $130.

images: Nike

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