Introducing The Nike Waffle One Whitaker Group Exclusive.⁠⁠ This release also marks the global debut of the Nike Waffle One, the newest silhouette in the iconic NIKE Waffle line.
The story, concept and colorway for the Whitaker Group exclusive colorway of the Waffle One were shaped by designer @frankcooker. Dubbed the Social Status x Nike Waffle One The Bill, the shoe’s colorway and inspiration pays homage to Bill Bowerman’s idea of pouring rubber into his wife’s waffle iron, which resulted in the creation the Nike Waffle Racing Flat ‘Moon Shoe’, the one that started it all. The design of the shoe features an aged, vintage midsole and sail underlay paired with a tonal heel clip and sublimated laces for a complete rust look and aesthetic. ⁠⁠

A storyboard of this sneaker origin story reimagined and crafted by artist, designer and creative director @pelnyc adorns the paper included in the box, adding modern context to a pivotal moment in sneaker history and making this drop a unique collector’s item.⁠⁠

Limited to only 500 pairs, all individually numbered, the Social Status x Nike Waffle One The Bill will be launching exclusively at Social Status on February 26th. Be sure to enter the Social Status draw for the Nike Waffle One Whitaker Group Exclusive.

The post The Social Status x Nike Waffle One The Bill Pays Homage To Bill Bowerman Pouring Rubber On His Wife’s Waffle Iron appeared first on

Comments are closed.