Athletes and Celebrities At The Under Armour HOVR House LA


Under Armour kicked off NBA-All Star Weekend super early with their Under Armour HOVR House LA pop-up experience. This poo-up celebrated the recent launch of the brand’s innovative UA HOVR cushioning platform – and the UA HOVR Sonic & UA HOVR Phantom footwear. Located in the heart of Hollywood, HOVR House LA played host to several celebrities and athletes such as actor Sarunas J. Jackson from HBO’s Insecure, Marcus Scribner from ABC’s Black-ish, professional golfer Jordan Spieth and current Philadelphia Eagle and Super Bowl Champion Torrey Smith. Guests enjoyed a performance from rapper Aminé as well. In addition to the celebrity/athlete watch, the UA HOVR Sonic & UA HOVR Phantom were also on display and available to try on so you could see and experience that latest and greatest from Under Armour. Weren’t able to attend? Get an inside look at the event via the images above.

images: Getty Images and Under Armour

The post Here’s What Went Down At The Under Armour HOVR House LA appeared first on KicksOnFire.com.

What other color exudes love better than Pink? That visual portrayal of pure passion comes to life this time of year in celebration of Valentine’s Day, but is also emblematic of Stephen Curry’s basketball game – the purest shot in the Association paired with a legendary zest and passion for the sport, combined to create something unique and stunning all on its own.

While Stephen had known Ayesha for years, it wasn’t until a trip to Los Angeles for an awards show in the summer of 2008 that they went out for the first time. Ayesha picked up Stephen in an Astrovan, and they went and hit all the tourist spots along Hollywood Boulevard – the Walk of Fame, the Kodak Theater, taking pictures with Marilyn Monroe, the Wax Museum and on it went. Stephen’s dad Dell was waiting in the hotel to take them to a glamorous athlete party, but Stephen had other plans, as he had to “see about a girl;” a girl he knew at that moment he would eventually marry.

A celebration of his love for his wife and his love of basketball, the limited-edition flushed pink Under Armour Curry 4 colorway will available worldwide February 18 on UA.com and Under Armour Brand Houses.

Get an official look of the Under Armour Curry 4 Flushed Pink above and let us know if you think this is the best colorway of the Curry 4 yet!

via: Under Armour

The post Steph Celebrates His Love For His Wife With The Under Armour Curry 4 Flushed Pink appeared first on KicksOnFire.com.