A crazy lineup of kicks are releasing this weekend for the NBA All-Star festivities and one of the pairs is this Pharrell x adidas BYW (Boost You Wear) edition that is part of the adidas 747 event for All-Star Weekend. A closer look at the sneaker is given and it’s basically covered in a rasta-like/caribbean color scheme throughout its knitted upper, with the word “AMBITION” embroidered across the top in contrasting white. A sock-like collar, white Boost midsole and black outsole completes the design altogether.

Look for this colorful Pharrell x adidas BYW (Boost You Wear) exclusively at the adidas 747 event on February 16th and 17th at 747 Warehouse Street in Los Angeles. Always keep it locked to KicksOnFire for the latest in sneaker news and release dates.

Images: David Cabrera / SC

The post Look For The Pharrell x adidas BYW (Boost You Wear) In LA This Weekend appeared first on

Right on time for All-Star Weekend, adidas and Pharrell introduce the adidas Crazy BYW PW.

Pharrell continues on his exploration of changing lives through sport, lending his design aesthetic to the adidas Originals basketball silhouette including the text “AMBITION” embroidered on the vamp of each shoe in bold white letters. The Crazy BYW PW features an updated knitted upper construction. The upper features a blend of soft breathable knit fabrics in a striking bright yellow and red inspired by the city of Los Angeles and its famous fruit stands – both the packaging and the fruit itself. Down below of course we have the Boost technology along with the new podular construction.

The adidas Crazy BYW PW is a limited edition style exclusively available to a small group of people chosen by the artist himself and will not be available for purchase. “The best things in life take time, and are rarely perfect first time round. There is something beautiful about that process, from the intangible to the tangible. Today I begin my basketball journey with adidas. The first step. The beta phase.”

Attendees who visit the 747 warehouse – the two-day festival of creativity bringing the best of adidas to Los Angeles – will be eligible to win this limited edition silhouette.

The post Pharrell And adidas To Release The adidas Crazy BYW PW At 747 Warehouse St. appeared first on