LeBron James

LeBron James is arguably not only the most influential NBA player of this generation, but overall athlete. And while King James is one of the best on the court, he is also known for doing some amazing things off the court. During the Summer of 2018 LeBron James opened up his very own “I Promise” School, a school for under-privileged kids in the inner-city of his hometown of Akron, Ohio that serves kids grades 1-8.

LeBron James and his Lebron James Family Foundation took it a step further today as they decided to surprise his kids by gifting them over 800 pairs of his Nike LeBron 16s in 10 different colorways to choose from. Every child in the school was able to go home with a fresh pair of Brons and the smiles on their faces says all you need to know. Big ups to LeBron James for taking care of the kids and always giving back to the community.

via: LBJFF

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The “LeBron James” brand continues to grow by the day as today, Nike announced it has named the latest building in its World Headquarters (WHQ) campus expansion after LeBron James, two-time Olympic gold medalist, three-time NBA champion and four-time NBA MVP.

The LeBron James Building is the sixth new building at Nike WHQ, a project that kicked off in early 2015.

Located in WHQ’s north campus, the LeBron James Building will be home to Nike’s Beaverton-based Advanced Innovation team. It will house a state-of-the-art Sport Research Lab — an investment in Nike’s most powerful competitive advantage, and continued proof of Nike’s leadership in sport science.

“It’s so surreal,” says James. “It’s been an honor to be a part of such a great company for the last 18 years. And to know that a building with my name will reside on campus — it’s truly an honor, and I feel truly special.”

5 Facts About the LeBron James Building

1. The new Nike Sport Research Lab (NSRL) will be five times the size of the team’s current space.
2. The Advanced Innovation team that will call the building home is comprised of scientists, designers, engineers and more, collectively focusing on inventing the products and services that make all athletes better.
3.    Facilities include a full NBA-size basketball court, a 200-meter endurance track, a 100-meter straightaway and an artificial turf training pitch.
4. A waffle pattern concrete slab is visible under the fourth floor cantilever, where the NSRL will sit. This engineered, structural approach was selected for functional properties, and the waffle pattern is also an unmistakable nod to Nike’s innovation legacy.
5. A 15.63 percent incline ramp, just outside the building, extends more than 500 feet and offers athletes a valuable opportunity for training on a campus without natural hills.

*Images above are a digital rendering of the LeBron James Building.

via: Nike

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