Kevin Durant

That could be Under Armour shoes the next time KD suits for Team USA. Image: Nike

That could be Under Armour shoes the next time KD suits for Team USA. Image: Nike

So the big news today is that Kevin Durant might be leaving Nike to join up with Under Armour.  As of this post, the brand that currently has Steph Curry as their top man is reportedly planning on giving KD a whopping $30 million a year offer.  For the sake of comparison, Durant’s deal with Nike that just expired was worth $60 million over seven years.  Now that’s a raise if true…

But it makes no sense, right?  Why would Nike release a signature shoe the magnitude of the Nike KD 7 if there was the slightest chance that Kevin Durant was leaving?  Imagine how bizarre it would be at Foot Locker if on the same day that a new Nke KD 7 colorway drops there is another signature shoe with KD’s name but there wasn’t a swoosh to be found. Durant moving away from Nike would be one of the most talked about sneaker stories of all time and would dramatically shift the mind share over to KD’s new place.  For all the talk about Nike’s vaunted combination of business savvy and amazing luck through the years, this would certainly be one of the most awkward moments they have ever been a part of if the unthinkable happens and Kevin Durant decides to leave Nike.

Should Kevin Durant leave Nike?  We all have our thoughts on the matter, and the people are certainly making their voices heard many of them want KD to stay.  So while there are plenty of good reasons for Durant to leave Nike that don’t involve money, there are also an equal amount of reasons for @easymoneysniper to stay put.  We explore them now with 10 Reasons It Would Make Sense For Kevin Durant To Leave Nike (Or Stay)

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Read the rest of 10 Reasons It Would Make Sense For Kevin Durant To Leave Nike (Or Stay) (966 words)

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Image: Weartesters

Image: Weartesters

Kevin Durant could become the franchise player that Under Armour is looking for as the Baltimore-based brand is reportedly readying a $30 million per year deal for services of the reigning NBA MVP, according to the New York Daily News.  This comes on the heels of a story that broke yesterday about Durant cancelling a three-day trip to the Nike World Headquarters in Oregon.  Durant’s original seven-year deal with Nike expired last week.

Michael McBride, Under Armour’s senior manager of sports marketing, is fueling the flames by posting a cryptic tweet today that hints at a potential big-time name coming over to the brand.  Whether or not that is Durant remains to be seen.

Kevin Durant moving over to Under Armour would send shockwaves throughout not only the sneaker industry, but the NBA as well.  Durant is famously attached to his D.C. hometown and with his free agency coming up in 2016, this can only add even more speculation that he is headed to the Washington Wizards after his deal with the Oklahoma City Thunder expires.

Source: Baltimore Biz Journals


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