Sole DXB with the support of its partner Cadillac and strategic partners Dubai Design District (d3) and Dubai Tourism, will be presenting a collection of the most hard-to-find pairs of sneakers, ever produced.  

To celebrate the launch of Archive DNA, founder Magdi Fernandes, has curated a collection together with a couple of the most important collectors around the world.  

From signed 1985 Michael Jordan TYPS Air Jordan 1 Player Exclusive, game worn ‘Air Zoom Generation’ for Lebron James, to ‘Air Max 90 SL Laser’ commissioned by the late Alexander McQueen for his own private collection in 2004. The Archive DNA collection goes beyond minimal production quantities, each pair has a rich history and narrative that further cements them into the sneaker culture history books.

The collection features over 70 pairs, with releases from the mid 1970’s to early 2000’s and include some of Nike’s most revered and successful silhouettes including the Air Jordans, Dunks and Air Max 90s.

Magdi Fernades says “Archive DNA is about the people. Building global networks of friends, meeting like-minded individuals, turning your passion into a business, or even just learning something new.”

Hussain Moloobhoy, co-founder of Sole, commented “The vision of Archive DNA is the very reason Sole started in the first place. It’s inherent in our DNA. The creditability and respect this collection commands is truly special, these are an ultimate statement of craft; museum quality art pieces that will continue to stand the test of time. We’re honored to have such esteemed collectors utilize our platform and bring this milestone experience to not only Sole DXB this year, but enthusiasts across the world.’ “ 

Co-founder Joshua Cox adds, “The exhibition reflects the true nature of the collectors and their pieces beyond just the hype, it’s not about how expensive they are but the value of a piece of history.

The collection will be made available to public sale at Sole DXB 2019. Attendees will get a chance to interact and learn more about each pair as exhibition curators will be on hand to share their wealth of knowledge. 

via: Sole DXB

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