Leaked yesterday, we now have release info for the upcoming SNS x New Balance 237 Blue Racer collaboration. Shown in detail above, the SNS x New Balance 237 Blue Racer will be accompanied by a capsule clothing collection that matches the “Blue Racer” footwear.

The SNS x New Balance 237 Blue Racer is inspired by the Blue-Grey skin colors of the Blue Racer Snake. Details on the sneaker include the lightweight, breathable CORDURA mesh upper with hairy suede overlays. The star of the shoe is the faux Blue Racer snakeskin accents on the “N” branding and heel tab. Collab features include the SNS logo on the left tongue tag, while the New Balance logo remains on the right tongue tag. 

The capsule clothing collection includes two graphic tees and a tracksuit equipped with signature snake print, while the cotton hoodie and cotton sweatpants, as well as the Rain Half Zip jacket, feature co-branded SNS x New Balance artworks. To go along with the release, SNS will turn the SNS app into a retro mobile game console featuring a car racing game inspired by the campaign.

The SNS x New Balance 237 Blue Racer will release exclusively via the SNS app on June 11th with sign-ups starting on June 3rd and closing on June 10th as well as via New Balance. Retail is set at $100.

The post Release Date: SNS x New Balance 237 Blue Racer appeared first on KicksOnFire.com.

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